Why Polo?

Oprah Interviews Ralph Lauren

Ralph Lauren gives Oprah an insight into his creative lifestyle, as well as answering questions such as 'why Polo?' Admitting that he felt as though he had something to say, he began his fashion career after working in a department store, hanging up store returns. At that time, after discussing with his boss the idea of designing ties, his reply was simply this “the world is not ready for Ralph Lauren.” Watch the full interview on Oprah

The Mayfair London

150 at the Mayfair

The Magnums

In partnership with Moët Hennessy UK, 150 at the May Fair offers only world leading brands appealing to the most discriminating of palates.

Natalia Vodianova

Natalia Vodianova in Vogue China - June 2011

by

Peter Lindbergh



Wale

STYLE

JOE from ISYS on Vimeo.


Style, an important word in the 3rd floor studio's vocabulary, everyone has their own translation on what the word style actually means but one thing we can all agree on is that this is style.

GOOD HOOD STORE

GOODHOOD from ISYS on Vimeo.

GANT 2010/2011 Pre-Fall

The New Haven Math Club from Tenue de Nîmes on Vimeo.

Highlighting key items from its upcoming Fall 2011 collection, GANT Rugger has just released this short film entitled, “The New Haven Math Club.” Inspired by vintage-style video tutorials from the 1950s, the film is accompanied by an old-school voice-over giving tips on how to maintain a proper collegiate appearance. Focusing on several key features from next season including button-down collars, jacket lapels, cuff vents and collar back buttons, the video shows the New Haven label’s tailored, preppy pieces in action.
www.hypebeast.com 

3.1 Phillip Lim "Weavers" Men's FW11 Collection

Miss Win It: Paul Smith Optimistic

Paul Smith Optimistic

£500 to spend at Paul Smith, VIP entry to this summer’s hottest party & gig tickets!

“I wanted to create a fragrance that bottled the spirit of optimism – that captured the youthful enthusiasm and energy I see around me every day. It’s about time that someone made a positive statement,” Paul Smith

Competiton and Prize

To celebrate the launch of Paul Smith's new fragrance ‘Optimistic', he's giving you the chance to party with the Paul Smith Optimistic team and a top lineup of UK artists at a secret London location this summer.

Upload any optimistic photo of yourself (you can enter as many pictures as you want), share it to get it liked by your friends and the picture with the largest number of 'likes' can win an amazing prize: £500 to be spent in a Paul Smith shop! The fragrance was launched for both men and women, anyone can get involved and share their optimism with all the Paul Smith fans. Competition ends at midnight May 20th 2011

 

who wore what: The MET

metropolitan Museum of Art

2011 Costume Institute benefit

Blake Lively wore a Tulle embroidered Chanel Haute Couture Dress from the 2009/10 fall-winter collection. i'm sure the dude in the back ground wasn't the only one starring with complete awe.

Freida Pinto wore a white silk chanel haute couture dress from the 2010 spring-summer collection.

Janelle Monae walked the Fashion tight rope wearing a white and black Chanel Haute couture outfit from the 2010 spring-summer collection.

Kirsten Dunst wore an embroidered Chanel haute Couture dress from the 2009/2010 fall-winter collection.

Ksubi

ksubi kolors from ksubi on Vimeo.

Australian fashion label ksubi toast the long-awaited return of their colored denim range, with a short film directed by Australian director Daniel Askill. “Kolors” is a fume-fuelled, slow-motion battle between three color-clad models and a trio of ‘80s cars. With the ksubi team securing the very last sets of limited edition colored tyres by Kumho available in Australia, they enlisted Askill and his team at Collider to fuse the vivid smoke with the spectral denim range. The colored denim will land in stores world wide on May 5, 2011 with maximalised kolor dyes in white, blue, orange, green, black, purple, red, plum, aged blue, aged green, aged yellow, aged black and aged pink.

Source : hypebeast

The Dorsia

The 'revamped and rebranded' Fire house

- The Dorsia

Open on 25 May. 3 Cromwell Road, London SW7 2HR. thedorsia.co.uk

One thing the American Psycho protagonist could never get was a reservation at fictional restaurant Dorsia. Now you can go one better than Bateman by dining at a restaurant of the same name in London's Kensington, which will also include a member's club and bar.

Formerly Firehouse, it has been revamped and rebranded by a team whose collective experience includes the Sanderson, Boujis and Amika. No word yet on whether it will be serving the "sea urchin ceviche" but we're pretty sure that the maître d' will at least have the courtesy not to laugh at you when you ring up for a table at short notice.

Dymaxion Car

Lord Norman Foster

Norman Foster Recreates Buckminster Fuller’s Dymaxion Car

“I was privileged to collaborate with Bucky for the last 12 years of his life and this had a profound influence on my own work and thinking. Inevitably, I also gained an insight into his philosophy and achievements,” shared Lord Norman Foster.



Chanel Backstage

Chanel

The Backstage Fall-winter 2011/12 Ready-to-wear